LiquiFire OS Platform

One engine. Infinite use cases.

A LiquiFire Chain authored by a web agency for a customer configurator can be called, extended, or recomposed by an IT architect integrating the ERP. The creative work and the operational work share the same language, which means they compound rather than duplicate. One chain language. Every output. Every system.

A declarative chain language.

LiquiFire Chains™ are the building block of LiquiFire OS. Each chain is a declarative pipeline — commands that source assets, transform them, and render pixel-perfect output on every request.

Chains are composable, versionable, and data-driven: they accept live variables from PIM, ERP, and commerce systems at render time. Chains call other chains — build a component once, reuse it everywhere. This is a real production chain for a vehicle configurator.

142+ commands Variable binding Chains call chains Conditional logic Render caching Device-aware output

Explore LiquiFire Chains

vehicle_configurator.chain

            # Resolve RAL color values from lookup table

            lookup=key[global.trailer],table[file:RAL-colors.table],name[trailercw]

            lookup=key[global.chassis],table[file:RAL-colors.table],name[chassiscw]

            # Try cached render, colorize on miss

            source=url[file:Rendered/trailer-('global.trailer').png],continueonerror[true]

            blank=color[('global.trailercw.1')],name[cw1],if[(! global.storedasset)]

            composite=compose[colorizeone],image[cw1],if[(! global.storedasset)]

            snapshot=url[file:Rendered/trailer-('global.trailer')],format[png]

            # Apply logo via imagemap, multiply highlights

            imagemap=map[global.map],texture[perscanvas]

            composite=compose[multiply],image[trailermulti]

            scale=size[global.outsize],if[('global.outsize' ne '')]

Viewers, AI, and format intelligence — all inside the chain.

LiquiFire Chains call viewers, AI operations, and format transformations as commands — not integrations. The Viewer Suite (ZAP deep zoom, Motion 360, Catalog, Surround 3D) is invoked directly in the chain. AI operations run inline: background removal, generative infill, upscaling, object detection. Every output format from WebP to PDF to 3D textures is a chain command.

No separate dashboards. No manual handoffs. Each capability runs at render time, composable with everything else in the pipeline.

AI infill & generation Background removal Viewer Suite Surround 360° WebP / AVIF / PNG / PDF 3D textures Barcode & data encoding Web-to-print

AI Capabilities 3D & AR

source=url[file:product.tif]Raw product image sourced from PIM

background=model[a]AI removes background, leaving a clean transparent layer

infill=model[b],prompt[studio lighting on white],mode[quality]Generative fill places product in a new scene from text prompt

composite=compose[over],image[logo]Brand assets composited in the same pipeline

sink=format[webp]Production-ready output delivered at request time

Assets stay where they are

LiquiFire sources from any accessible location — your DAM, a cloud storage bucket, a CDN, or an on-premise file server. Upload assets if you prefer, or source them remotely. Either way, no migration is required and existing workflows stay intact.

Live Data at Render Time

Variables from PIM, ERP, and CRM are injected per request. No static asset generation, no batch jobs.

Headless by Default

No front-end dependency. LiquiFire integrates over HTTPS, JSON, and XML — embed in any commerce platform, DAM, ERP, or custom application without a dedicated SDK.

100+ in. 70+ out.

100+ input formats accepted, 70+ output formats delivered — including WebP, AVIF, PNG, JPEG, SVG, PDF, and 3D textures. No pre-conversion required.

CDN-Native Caching

Rendered outputs are cache-addressable URLs. First render is generated; every subsequent hit is CDN-served.

White-Label & Embedded

Deploy under your own domain. Wrap the API in your product. LiquiFire is invisible to your end users.

Explore the full platform Integration & ecosystem comparison

Deploy & Services

Your infrastructure, your rules.

LiquiFire OS fits the infrastructure you already have, not the other way around.

Every organization has different requirements around data residency, security posture, and operational ownership. LiquiFire deploys five ways — SaaS, appliance, air-gapped, managed private cloud, or hybrid — so your architecture and procurement teams can always find a path forward.

01: Cloud

SaaS

Fully managed. API-first. Live in hours.

02: On-Site Hardware

Appliances

Rack-ready. No cloud dependency.

03: Air-Gapped

Secure Appliances

Zero external connections. FIPS-compliant.

04: Private Cloud

Managed Hosting

Dedicated. Single-tenant. We run it.

05: Hybrid

Hybrid

On-site + cloud. One chain language.

01 — Cloud

SaaS.

API-first. Globally distributed. Zero infrastructure to operate. SaaS customers have been live in as little as one day.

100% Uptime — 10+ years

Your App CDN LiquiFire OS

02 — On-Site Hardware

Appliances.

Pre-configured hardware. Ships to your data center, runs on day one. Full LiquiFire OS on infrastructure you own.

Rack-ready, day-one deployment

No cloud dependency

LiquiFire-managed updates & support

Horizontal scale with additional units

Your Network LF Appliance

03 — Air-Gapped

Secure Appliances.

Hardened hardware for regulated and classified environments. No external network calls — ever. Defense, finance, healthcare.

0 External Connections

Fully air-gapped operation

FIPS 140-2, HIPAA, SOC 2 Type II

RBAC, audit logging, tamper evidence

04 — Private Cloud

Managed Hosting.

Dedicated LiquiFire environment in an isolated private cloud. We operate it. You own the data. On-premise control, SaaS convenience.

Single-tenant, dedicated environment

LiquiFire manages ops, patching, scaling

Custom SLA & regional data residency

VPN or private link connectivity

05 — Hybrid

Hybrid.

Render sensitive assets on-site. Burst to cloud at peak. Sensitive data never leaves your network. One chain language across both tiers.

On-site rendering for sensitive assets

Cloud burst for peak traffic

Unified chain language across both tiers

Policy-based asset routing

On-Site LF Policy Router Cloud LF

See all deployment options

Business Impact

The visual experience every stakeholder expects.
Without the production overhead that it typically creates.

Every visual LiquiFire delivers comes from the same source data, rendered on demand. No asset library to maintain, no production sprint for every variant, no lag between what any stakeholder needs and what they actually see.

Conversion without compromise.

Your customers who can configure, zoom, rotate, and see exactly what they are buying convert at a higher rate and return less often. LiquiFire makes that experience available for every product in your catalog — not just the hero SKUs your creative team had time to shoot. Configurators, 360° views, and live variant rendering ship from a single chain, not a separate project per product line.

15–35% conversion lift on configured products

Visual operations at scale. Without the team to match.

Growing your catalog, entering new markets, or launching a new channel used to mean more creative production, more storage, more integrations to maintain. LiquiFire changes the ratio. Every system that calls a URL gets the right image for its context — the right size, format, and variant — generated on demand from the assets you already have. Your operations scale without your image pipeline scaling with them.

25–60% reduction in image infrastructure cost

Your product, their brand. One source of truth.

Every distributor, reseller, and channel partner that carries your product is a brand experience you do not fully control — unless the visual layer is yours. LiquiFire renders your product in any partner's brand context, under any domain, without exposing your master assets or duplicating your production work. The product truth stays consistent. The brand experience belongs to whoever is selling it.

100% brand consistency across every channel and partner

Platform Depth

Visualization for every system that needs it.

The systems your business runs on were never designed for visual output. LiquiFire OS layers on top without touching them — consolidating separately licensed tools, eliminating duplicated integration work, and giving every team access to the same rendering capability from a single infrastructure.

Data Intelligence

Data as product image.

The image itself is the data output, rendered fresh on every request.

Turn live business data — inventory status, configuration options, material specs, variant state — directly into the visual any stakeholder sees, from the customer configuring to the warehouse team receiving to the compliance officer auditing. Not a chart. Not a badge overlay. The image is the data output, rendered fresh on every request from whatever system calls it.

Variant generation Real-time data binding Zero stale assets ERP / PIM sync

See platform architecture

Scanning barcodes and reading product data

Bidirectional Data

Bidirectional data flow.

Images that encode real information, and LiquiFire that can decode it.

LiquiFire reads barcodes and QR codes, fetches structured product data via GS1, and uses that data to generate new images carrying real information — actual colors, correct materials, normalized attributes, embedded icons. External vendor assets are pulled, validated, and standardized for vertical applications that expect a consistent format. In a world where data is king, LiquiFire handles both directions.

Barcode & QR read/write GS1 data fetch Asset normalization Material encoding

See LiquiFire Chains

Development team modernizing enterprise systems

Legacy Extension

Legacy systems, extended.

Add dynamic visual capability to systems never designed for it.

ERP, MES, WMS, and field service tools were built for data — not images. LiquiFire layers on top, letting those applications present live, personalized visual information without a rewrite. Developers add image upload, transformation, and delivery as an API call. The application lifecycle extends. The user experience modernizes. The codebase stays intact.

ERP / MES / WMS API-first extension No app rewrite Upload & transform

See manufacturing

Delivered alongside these and many others, shaped by what each environment actually required.

Business Case

A business case that holds. A return that compounds.

The case for LiquiFire OS is built on cost reduction and conversion lift. The value compounds from there — because every new use case runs on the same chain language, the same integration, and the same team knowledge. No new vendor, no new license, no new knowledge gap to fill every time the business needs something new.

Infrastructure consolidation

One engine replaces many.

Most enterprises carry three to five separate image tools, each with its own license, integration overhead, and failure surface. LiquiFire consolidates that into a single rendering infrastructure.

Redundant SaaS licenses eliminated

DAM rendition engines, CDN image processors, and resizing microservices all become redundant when a single rendering infrastructure handles every output format and size.

Integration maintenance reduced

A single API surface replaces the middleware, webhook chains, and custom sync scripts that accumulate when multiple imaging tools each need their own connection to your core systems.

No derivative storage costs

Every output is generated on-demand directly from your source assets. No pre-rendered variant library to maintain, no secondary storage layer to pay for, and no sync jobs to keep in check.

Vendor consolidation and knowledge retained

Every separate imaging tool is a contract to renew and a knowledge gap to fill when it changes. A single chain language means your team's expertise compounds across every new use case instead of starting over.

25–60% reduction in image infrastructure cost

Value beyond the business case

The return extends beyond the proposal.

The business case covers conversion lift and cost reduction. What compounds beyond that — across operations, supply chain, and channel growth — was never in the original proposal.

Conversion lift from richer product experiences

Configurators, 360° views, and accurate live rendering consistently lift conversion 15–35%. This is typically what gets the project approved.

Fewer product returns

When your customers see exactly what they are ordering — configured and true to material — return rates fall. A saving that rarely features in the original business case.

Fewer errors across the supply chain

Supplier briefs, procurement orders, and production handoffs are more accurate when every stakeholder sees the same precise visual — not a written specification that leaves room for misreading.

New channels and markets without new imaging projects

Each new market, product line, or sales channel runs on the same chain language and the same integration. Expanding your visual capability is a configuration change, not a new vendor engagement or a new development project.

15–35% conversion lift on configured products

Evaluating LiquiFire OS against Cloudinary, Adobe Dynamic Media, or a custom-built pipeline? See how the architecture compares.

Services

From business case to production. No handoff gaps.

The same knowledge that built your business case informs your architecture. The same team that designed your deployment supports it after go-live.

25+Years in enterprise visual commerce

1,000sEnterprise implementations delivered

100%Asset and Data driven

Strategy & evaluation

Consulting Services

Visual strategy, business case, platform evaluation, and stakeholder alignment. Where every engagement starts.

Consulting Services

Infrastructure

Solution Architecture

System design, deployment topology, HA/FO planning, and infrastructure decisions across every deployment model.

Solution Architecture

Build & integration

Professional Services

Chain development, system integration, configurator build-out, and team enablement. Architecture into production.

Professional Services

After go-live

Enterprise Support

Standard support, custom SLAs, and proactive monitoring. The same team that built it, supporting it.

Enterprise Support

Results

What changes when LiquiFire OS goes live.

Ecommerce & Retail

Herff Jones deployed LiquiFire OS to bring personalized class ring configuration online, giving students the same experience previously requiring a face-to-face session. When the digital experience matched the in-person one, the convenience of the online channel took over.

Promotional & Workwear

Chef Works deployed LiquiFire OS for visual embroidery configuration, letting customers see an accurate preview before committing. Conversion improved, returns dropped, and machine file output from the chain eliminated manual re-entry between online order and production.

Collectibles & Manufacturing

Lionel Trains brought personalization in-house on LiquiFire OS, replacing a third-party arrangement that had constrained preview quality, product range, and production integrity. Each new product category extended the program without requiring proportional engineering effort.

Every Enterprise visual.Generated. Delivered. Live.

One platform. Every application.

Fashion & Luxury

Manufacturing

Automotive

Retail & Ecommerce

Media & Advertising

Promotional Products

Not an app. Not a DAM. Not a CDN. Not a library. LiquiFire renders the right version for every one of them.

One engine. Infinite use cases.

A declarative chain language.

Viewers, AI, and format intelligence — all inside the chain.

Assets stay where they are

Live Data at Render Time

Headless by Default

100+ in. 70+ out.

CDN-Native Caching

White-Label & Embedded

Your infrastructure, your rules.

SaaS.

Appliances.

Secure Appliances.

Managed Hosting.

Hybrid.

The visual experience every stakeholder expects.Without the production overhead that it typically creates.

Conversion without compromise.

Visual operations at scale. Without the team to match.

Your product, their brand. One source of truth.

Visualization for every system that needs it.

Data as product image.

Bidirectional data flow.

Legacy systems, extended.

A business case that holds. A return that compounds.

One engine replaces many.

The return extends beyond the proposal.

From business case to production. No handoff gaps.

Consulting Services

Solution Architecture

Professional Services

Enterprise Support

What's happening at LiquidPixels.

What changes when LiquiFire OS goes live.

Eight questions.A clear picture of where LiquiFire OS fits.

The visual experience every stakeholder expects.
Without the production overhead that it typically creates.

Eight questions.
A clear picture of where LiquiFire OS fits.